As a Coach or service based business, finding a point of differentiation is critical to your success in a saturated and competitive market. ‘YOU’ as a USP is no longer cutting it and it’s time to start creating a concrete USP that not only helps you stand out for industry recognition but positions you as the irrefutable no. 1 choice for your ideal clients.
In this episode we cover:
- How to create and productise a USP that is truly unique and tangible.
- Using your USP to dominate your niche & generate more money
- Why your USP is critical to making it to Market Leader Position
Links mentioned in the episode:-
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